I'm far from convinced by the expansive retail argument at least whilst you are a company with only two largely non-interactive and quite expensive products. Apple has at least six (pod, pad, phone, watch, laptop, desktop) with lots of model variations and peripherals and cross-sells, with a much higher level of product interactivity. Other manufacturers pursuing this route include Sony - who appear to be successful - and Bose and B&O and Meridian - who appear to be less so. Perhaps much rests on product launches which will excite lots of people and which I cannot envisage. But the mobile World Wide Web, which underpins much of what Apple does, has no unexploited Devialet equivalent I can think of.
Innuos Statement 2TB SSD with Next-Gen PSU (with Roon lifetime)
MacBook Pro (with Air)
Draytek Vigor 2860v-Plus/Devialet Original d'Atelier CI Nos. 54A&B/Magico M3 pair
Shunyata cables (digital/interconnect/loudspeaker/power)/Shunyata power units (Triton/Typhon)
Dialog/Phantom Gold/Tree pair
Missing Link cables (power)
England