New product launch?

[Borgen]

Crikey, I thought we got over the 'my amp is going to be obsolete because of this upgrade option' thing. Every company that wants to stay in business improves its products, and released new products. Not doing so would make the whole company irrelevant, and that would put it out of business in a few years.

My take on this is exactly the same!

We all have the choice to do it or to leave it.

Reading this and some of the earlier comments, I think I would like to point out that there are 2 tracks of innovation for Devialet as a company.
 a. Develop new and improved hardware and devices
 b. Develop new and improved features for existing devices

If Devialet is to remain ahead of competition that need to invest on (a) to push the limits of hifi. I don't feel that anyone disagrees with that, but I see there are questions around the cost of the upgrades vs cost of new devices. I am sure that if Devialet fails to balance this well, they will run out of business. The market for high-end devices isn't that big after all.

Personally I feel that Devialet fails to deliver on (b) and I believe that this is a mistake, but I totally see that selling upgrades and new devices is where they make their money. Making room correction and streaming as firmware upgrades to existing customers doesn't create revenue unless it is aligned with introduction of new devices. If they had a revenue model for (b) it might have been different.