It is priced to sell Sky Q subscriptions, not sell speakers. They are probably selling at or close to a loss at £300. I reckon they don’t want people to actually buy it at £700, just for Sky customers to think it’s worth £700. Excellent marketing in my view.
Support for this is the fact that Sky are licensing the tech from Devialet. Good for Devialet as it is pure profit and good for Sky as they can sell or give away as they please. They consider hardware is marketing, they no longer charge for Sky Q equipment.
Support for this is the fact that Sky are licensing the tech from Devialet. Good for Devialet as it is pure profit and good for Sky as they can sell or give away as they please. They consider hardware is marketing, they no longer charge for Sky Q equipment.
250 Pro CI; Innuos Zen Mk3; Claro dual turntable (Expert Stylus Denon + OL Aladdin Mk2); RCM Sensor2; Wilson Sabrina; OePhi speaker cables; Puritan PM156 conditioner and Ultimate cables.
